Digital marketing for financial advisers and financial services

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Financial Advisers | Digital Marketing | Social Media for IFA | Financial Services

Digital Marketing for IFA’s

If you’ve ever completed a Gabriel report we understand why you don’t want to look at a computer again.

Financial services is hard enough day-to-day without having to work out how to use Facebook and Google to find new clients. Luckily, we’ve got ex advisers and BDM’s who specialise in speaking the right language to your end client. We’re CISI registered, we understand your compliance needs because some of our team have spent 10+ years in adviser businesses. We know what needs signed off, and how to get that done.

More importantly, we know digital marketing. Whether you’re looking for a few new mortgage clients a month, or you’re really looking to scale up pension and investment clients we are doing it for companies like you. Forward looking, progressive businesses are looking to implement digital in a serious way, not only can it cement your current business, it can protect the future value by growing your overall client base and provide you with a bigger asset to sell in years to come.

Speed of Light Digital was originally formed when the founders noticed a lack of revenue centred digital agencies in the market. Many were too focused on ‘soft’ returns, metrics like followers, likes.

We knew that you could aggressively target scalable sales, revenue and profit even with a small digital footprint.

A few of us joined forces, named ourselves after the rate at which people scroll through media and started getting some great results for our clients.

We’ve only went from strength to strength.

A RELIABLE AGENCY THAT CAN SUPERCHARGE YOUR RESULTS

YOU CAN TRUST US TO GROW YOUR BUSINESS COMPLIANTLY

Here’s some things we’ve done for financial service clients:

  • Grown organic traffic and new business enquiries 9% using search engine optimisation techniques
  • Tripled lead enquiries – yes, that’s a lot!
  • Brought their old website up to date, refreshing the look and feel – on time, under budget
  • Managed Facebook campaigns to engage with customers, old and new
  • Brought locally targeted new business using Google Ads
  • Managed organic day to day posting on Facebook to keep their clients actively engaging.

Digital marketing for financial advisers

WE CAN SHOW YOU HOW TO REACH YOUR GOALS

Our digital marketing professionals can review your marketing, website, and customer journey. We’ll even tell you what we would do – you can take that plan and DIY-it, or you can get us to implement it.

What our clients say

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Derek Watt
Oscars Restaurant & Premier Leisure Cinema
Manager

Speed Of Light Digital totally redefined how we market our business online. From re-developing the cinema website to allow tickets and meal deals to be sold online, right through to assisting us with a better approach to marketing Oscars Restaurant. The guys have made a massive difference to our online presence, and our bottom line.

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Scott Mould
Cunninghame Housing Association
Marketing & Publications Manager

Our previous website was proving very difficult for service users and stakeholders to navigate. Speed Of Light Digital came in and worked with us to define the user journey and the business goals of the new project and delivered a modern user friendly business website.

Joseph
Estate Agency
Owner & Managing Director

We asked Speed of Light to lay down some training for our team on social media. Within 3 days our reach had doubled, our engagement trebled and we got the same amount of inbound leads from our social media channels than we had in the entire last month, and we had only started 2 of their strategies (they sent us off to plan 7!). Phenomenal.

Carol
Niche Wine Company
Marketing Manager

Our site was languishing as our team didn’t know how to best exploit SEO. It had been set up in a hurry by a friend of one of the owners.

We asked Speed of Light for a review, asked them to implement it and watched our analytics. Slowly but surely our organic traffic increased, there were month on month increases, topping out after about 4-6 months at around 9% on average and topping 15% some months.

Still not sure what you need?

It can all be confusing, reach out, tell us what you’re currently doing and what your goals are and we’ll help with some guidance on what we would do for you.

No obligation. No fee. Just a friendly chat to see how we might help.

IFA DIGITAL MARKETING FAQs

Our most frequently asked questions

We start from just £197 per month.

Obviously it depends on how much you want to use us – obviously a full web rebuild and multiple google and social campaigns will be more expensive than this but it all depends on your needs.

We’ve got team members who have written financial documents for 10+ years. We’re CISI registered, we’ve been involved in IFA buy-outs and grown advisory firms across the country. Fair to say we’ve been around the block.

We’ve been working in financial digital marketing for 7+ years too, so we’ve got experience in building and refining the client journey and how to fill your funnel with new business.

If there’s anything you shouldn’t worry about, it is the experience of our team. Some of our team have been writing financial documents for 10+ years. Not only do we know the language to hook new business, leads and clients, we know how to speak and the level of detail that your compliance will go to – so we know to stay on the right side of the lines!

We’ll work closely with you to make sure everything we do is above board and signed off before anyone external sees it.

We can revamp your entire digital process. We know that so many IFAs still use btconnect and ‘home’ hotmail accounts – we can set up professional emails, automate client onboarding processes, we can build websites from scratch and more importantly we can GET YOU BRAND NEW BUSINESS.

We’ll show you evergreen ads that you can turn on and off when you get too busy (because you will) and we’ll do all the graphics and images too.

And, unlike St James Place, you’ll get a great value service from us too (yes, this comment was signed off by our compliance!)